Natural performance apparel company icebreaker believes nature has the answers. For over 23 years, the New Zealand-based brand has worked with what nature provides to create high-performing outdoor clothing in merino and other natural fibres, as an alternative to plastic-based synthetic apparel. Awarded an A+ rating in the 2018 Ethical Fashion Report, icebreaker continues to challenge the status quo while championing natural, transparent and sustainable ways to do business. Choosing icebreaker means choosing nature and helping to preserve our planet for future generations.